Maximize your ad spend.
Who We Are
Orbis Marketing is a media planning and buying agency specialized in the financial services industry. Founded in 2001, we have teams located in Chicago and Los Angeles.
Your advertising budget is precious, which is why we go the extra mile to maximize the efficiency of every dollar spent. We have the process, capability, and experience to provide you with the best marketing solutions to reach your target audience and achieve your goals.
THE ORBIS DIFFERENCE
- True asset management industry experience: Since our founding, we’ve worked with more than 50 clients and 200 publishers, exclusively in the financial services industry. Our clients have included ETF issuers, fund sponsors, and asset managers, as well as broker dealers, SaaS providers, and custodial service providers.
- Insider intelligence: unparalleled knowledge of highly nuanced target audience segments, including advisors, brokers, and retail.
- Strategies that work: our deep knowledge of media platforms enable tactics that outperform.
- Negotiating power: thanks to our long history with publishers and buying volume, we have significant price negotiation capabilities, which helps our clients’ money go further.
- Campaign objectives
- Target audience
- Product strategy and distribution
- Messaging including call to action and landing page strategy
- Metrics for success and key performance indicators (KPIs)
- Media mix and budget
- Digital: banner ads, video, content, and email
- Paid search
- Publisher direct partnerships
- Programmatic media platforms
- Lead generation and web seminars
- Custom sponsorships
- Print, radio, and TV
- Reporting key metrics
- Daily monitoring and optimization
- Ongoing testing: messaging, creative, and landing page strategy
Get In Touch